“Let’s Tour Costa Rica” is the new video created by LCA Productions for the Costa Rican Tourism Board (ICT) which aims to promote national and international tourism in the country.

The new Minister of Tourism, Maria Amalia Revelo, has commented that the objectives for the next four years are focused on working with small and medium size companies through the tourism chambers in the different regions of Costa Rica, the alliance with the National Tourism Chamber and concentrating efforts in eliminating obstacles and identifying opportunities.

“Our product is a good product to receive tourists, but we always have opportunities to create a richer product making emphasis in innovation. For instance, we have already talked to the Minister of Culture about including cultural aspects in the tourism product, as well as gastronomy in conjunction with the Restaurants’ Chamber, these will make our product better. My goal is to work hand in hand with other Ministries”, commented Revelo in an interview with El Financiero.

“An effort is being made to attract more South American airlines, its an important market for Costa Rica. Brazil, Argentina and Chile are markets that have been growing throughout time even though we haven’t made big efforts in promoting in these countries. We cannot forget the US market which continues to be our main market”, added Revelo.

Wellness tourism and meetings and conventions tourism are also part of the offer Costa Rica has been working on promoting strongly.

“Let’s Tour Costa Rica” is an innovative strategy that shows all the beauties of the country and through which ICT hopes to motivate domestic tourism year-round.

Costa Rica Board of Tourism - ICT. Title: "Let´s Tour Costa Rica"-Vamos a Turistear. Esencial Costa Rica from LCA Productions on Vimeo.